The Paper Industry Management Association (PIMA) is the leading association for management professionals in the paper and pulp industry. The aim of the association is to contribute to the strength of the international pulp and paper community by providing its members with resources to address relevant industry issues and to develop their management and leadership skills. PIMA works under the Technical Association of Pulp and Paper Industry (TAPPI) and is located in Norcross, Georgia, USA (PIMA, 2011).